May 8 2008
“All I Need”
9:34 AM | Activism | Culture | Music | Video
Radiohead has always been known for their environmental and political activism. Recently they have teamed up with MTV EXIT (End Exploitation and Trafficking) to produce a music video to raise awareness of human trafficking. The video for the song “All I Need” was filmed in Australia by Oscar-winning cinematographer John Seale and director Steve Rogers.
I guess no one can describe it better than Radiohead‘s lead singer, Thom Yorke:
They’ve produced a video of two parallel stories running, one of a little boy in the West and one of a little boy in a sweatshop in the East, and the boy [in the West] ends up buying the shoes from the sweatshop. It’s actually quite powerful.
I think it’s important for everyone in the West or on High Street to understand the consequences of our economic activity. You must be aware of the level of exploitation that’s going on. It’s part of our Western life, and one we should accept responsibility for. There’s no such thing as a free lunch or a free ticket to another country.
Comments
May 8, 9:19 PM rob said:
Great video. And awesome site design + features by the way
May 10, 11:44 AM lizsu said:
heartbreaking :(
May 19, 11:24 PM augusto said:
Honestly, I’ve never been to big on radiohead. I’ve tried to get into them but it jsut wasn’t for me…haha.